The Digital Marketing major at UVU offers an analytical, applied, engaged-learning approach to digital marketing. Students learn a balance of marketing strategy, content creation, graphic design, and website/social media analytics for marketing campaigns. The digital marketing major offers an expanding menu of beginning and advanced courses that allow students to use their digital marketing skills for live engaged-learning clients.
What can you do with your degree in digital marketing?
Through Green House Sales and Marketing—UVU’s student-run digital marketing agency—students in the Digital Marketing program gain hands-on experience working with real clients on projects like SEO, content strategy, brand development, social media, PPC advertising, and more. This immersive opportunity helps students build in-demand skills, grow their professional network, and develop a portfolio of real-world work, giving them a competitive edge in today’s fast-paced digital landscape.