Applied Communication (BA, BS, Minor)

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The Applied Communication (AC) major prepares students to thrive in a wide variety of professions after graduating. Students with a BA/BS in Applied Communication can find employment in diverse fields such as Human Resources, Education, and/or Consulting. Many of our graduates have also gone on to graduate school, obtaining their MA and/or PhD at prestigious programs across the country.

In order to obtain a BA/BS in Applied Communication, students must complete 18 credits from the required core courses and  a minimum of 18 elective credits within the major for a total of 36 credits. 

Learn more about the courses offered in the Communication Department. 

 

Applied Communication  Major Core:

COMM 1020: Public Speaking

COMM 1050: Introduction to Communication (Pre-req for COMM 319G)

COMM 319G: Intercultural Communication Encounters (Pre-req for COMM 4930)

COMM 3020: Communication Research Methods

COMM 3050: Theories of Communication and Culture

COMM 4930: Communication Capstone

Applied Communication Minor Core:

COMM 1020: Public Speaking

COMM 1050: Introduction to Communication

COMM 3050: Theories of Communication and Culture

*To obtain a Minor in Applied Communication, students must complete 9 credits from the required core and a minimum of 9 elective credits, with 6 of those 9 credits being upper-division (3000-4000) level courses. 

 

 

Public Relations and Strategic Communication (BA, BS, Minor)

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The Public Relations and Strategic Communication (PRSC) major is ideal for students who want a career in a strategic communication setting, whether at a small “in-house” public relations company or a global communication firm. Graduates with a BA/BS in PRSC are well-prepared to succeed in the ever-changing environment of public relations and strategic communication.

In order to obtain a BA/BS in Public Relations and Strategic Communication, students must complete 18 credits from the required core courses and  a minimum of 18 elective credits within the major for a total of 36 credits. 

Learn more about the courses offered in the Communication Department. 

 

Public Relations and Strategic Communication  Major Core:

COMM 2300: Introduction to Public Relations and Strategic Communication (Pre-req for COMM 3520)

COMM 3020: Communication Research Methods (Pre-req for COMM 3520)

COMM 3050: Theories of Communication and Culture

COMM 3520: Public Relations and Strategic Communication Case Studies (Pre-req for COMM 4850)

COMM 3530:  Public Relations and Strategic Communication Writing

COMM 4850:Public Relations and Strategic Communication Campaigns 

Public Relations and Strategic Communication Minor Core:

COMM 2300: Introduction to Public Relations and Strategic Communication 

COMM 3530: Public Relations and Strategic Communication Writing

COMM 3520: Public Relations and Strategic Communication Case Studies

*To obtain a Minor in Public Relations and Strategic Communication, students must complete 9 credits from the required core and a minimum of 9 elective credits, with 6 of those 9 credits being upper-division (3000-4000) level courses.

 

Course Descriptions 

Student

COMM 2510 (Visual Strategies)

 

 

COMM 4190 (Family Communication)

 

 

COMM 4110 (Advanced Interpersonal Comm.)

COMM 3030 (Media Literacy)

 

 

COMM 3120 (Fundamentals of Social Media)

 

 

COMM 3570 (Crisis Communication)

COMM 4180 (Comm. and Social Behavior)

 

 

COMM 4125 (Applied Survey Research)