Marketing, BS-Online

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Program Description

Pursue a Bachelor of Science in Marketing online and unlock the world of marketing management, digital marketing, and sales. Our program offers a comprehensive education with theoretical knowledge and in-depth professional preparation, ensuring you are well-equipped to excel in a dynamic marketing environment.

  • In-depth Learning: Our marketing program offers a diverse curriculum that covers essential areas such as marketing management, digital marketing, and sales. You'll be immersed in an in-depth learning experience with a broad range of topics, including Internet marketing, social media, web analytics, personal selling, sales management, sales analytics, advertising, promotion, and more.
  • Real-World Relevance: Our curriculum provides practical, real-world insights and skills, ensuring you're well-prepared for the marketing industry's challenges.

What You'll Learn

By the time you graduate, you’ll be ready to excel in:

  • Market Insights: Dive deep into market trends and data to uncover valuable insights that shape marketing strategies and campaigns.
  • Customer-Centric Plans: Craft marketing plans and campaigns that cater to the customers' unique preferences, outpace the competition, and consider all market influences.
  • Product Management: Enhance customer solutions by leveraging top-notch product management techniques.
  • Project Leadership: Lead a major team marketing project for a business client, ensuring seamless coordination and success.
  • Communication: Clearly and effectively share analysis, decisions, campaigns, and plans with all stakeholders.

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Marketing Careers

  • Marketing Managers
  • Market Research Analysts and Marketing Specialists
  • Search Marketing Strategists

Median Salary $82,847

Source: Bureau of Labor Statistics 2023 wage data external site and 2022-2032 employment projections external site. “Projected growth” represents the estimated change in total employment over the projections period (2022-2032). “Projected job openings” represent openings due to growth and replacement.

Program Spotlight

WHAT STUDENTS are Saying...

  • I didn’t know that learning online would feel so hand-on. I’m 100 percent ready to start my career in crime scene investigation!

    - Sally Crimesolver

  • I didn’t know that learning online would feel so hand-on. I’m 100 percent ready to start my career in crime scene investigation!

    - Sally Crimesolver

  • I didn’t know that learning online would feel so hand-on. I’m 100 percent ready to start my career in crime scene investigation!

    - Sally Crimesolver

What is My Tuition?

UVU Online provides a top-quality education for in-state and out-of-state students:

 
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I am an undergraduate student residing WITHIN the state of Utah

Fully online undergraduate students residing within the state of Utah while attending classes pay the same tuition rates as students attending in-person classes, as determined by their residency designation.

 
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I am an undergraduate student residing OUTSIDE of the state of Utah

Fully online undergraduate students residing outside of the state of Utah while attending classes pay a flat tuition rate of $270 per credit.

(Must be residing within the United States. Non U.S. citizens residing internationally do not qualify for the flat tuition rate.)

Learn More About Paying for College:

Credit for Prior Experience & Education

UVU offers credit for prior learning (CPL) to enable students to enrich or accelerate their programs of study. CPL is inclusive and validates students' prior education, making education more affordable and accessible.

Credit may be available for work-related experience and prior education. Your Online Learner Guide can help determine options and direct you to additional resources.

UVU IS NATIONALLY RECOGNIZED FOR ONLINE QUALITY & AFFORDABILITY

UVU's commitment to providing accessible and high-quality online education has earned it national recognition from respected publications. With a wide range of undergraduate, graduate, and certificate programs, UVU offers students the flexibility they need to pursue their educational goals wherever they are!

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    BEST IN
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    WE ARE ONE OF
    AMERICA'S TOP
    ONLINE COLLEGES 2025

Get Started Today.
Megan Can Help.

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Megan Bowen

Online Learner Guide

[email protected]

TEXT (801) 418-9201

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Questions? Ask Wilson